Every time a page loads in a browser, it returns a response code included in the HTTP headers sent to that browser. Most of the time, the user will not see these response codes unless an error occurs. One of the most common of these error codes is the 404-response code. What is a 404- […]
Reasons To Search in Incognito Mode
Do you ever search for a flight online and see one price, but when you search for it again, the price goes up? Well, that’s because your search queries are being tracked and retargeted to you for more. That’s why sometimes it’s better to search in incognito mode when using Google Chrome. Not sure what […]
Now You Know: Handling False Reviews
Reviews are an integral part of a business’s reputation, customer loyalty, and sales. When handled correctly, it can reflect a sense of responsibility and acknowledgment for a company. When A Review Is Harmful If you get a particularly nasty review, you may have wondered if you can do anything about it. There are cases of […]
How COVID-19 Will Change Our Interactions
The impact of the global pandemic, COVID-19, has come to consume all our thoughts, our plans, and our jobs. It has been stressful for many. Now that we have shifted to practicing social distancing, rigorously washing our hands, and interacting with others in new ways, it has us thinking, how will things change once we […]
Give A Little This Giving Tuesday
Every year on the Tuesday after Black Friday, the U.S. celebrates another holiday revolved around giving. This Tuesday is the day that non-profits and charity groups thrive. This Tuesday is like Christmas for those less fortunate. Up Next: Black Friday: How Can Your Company Benefit from The Shift from Brick-And-Mortar to Online Stores But for […]
Now You Know: WordPress
If your business has a website or is thinking about getting one, finding the right platform for it is important. Not only will the right platform meet your needs, it will also improve user experience. With that in mind, WordPress can help you meet those needs. An Easy to Use CMS Simply put, WordPress is […]
Now You Know: LinkedIn Groups
For businesses, LinkedIn can be a powerful tool. The benefits to joining LinkedIn Groups include: Connecting with people both within and outside of your industry Messaging people you’re not connected to Keeping up with your industry and pick up tips and updates Building awareness and visibility for your company on LinkedIn LinkedIn Group Rules Always […]
Now You Know: SERP
SERP, or Search Engine Result Page, is the page that shows up after you’ve searched for a term in a search engine like Google. These results have been sifted through by the search engine’s crawlers to bring you the most relevant results. Two Types of SERPs There are two main types of SERP results: Organic […]
Now You Know: PPC Landing Pages
A PPC landing page is a page that is created specifically for your PPC campaign. It is where users go when they click on your Google Pay-Per-Click (PPC) ad. PPC Pages vs. Standard Landing Page Your standard landing page is one that users land on when they come to your website that is designed for […]
Now You Know: Webinars
Webinars, or “web seminars,” are a presentation or other educational talk that is hosted on and accessed over the Internet. Sometimes, the webinar is recorded so users can pause it whenever they need and come back to it later. But the webinar is often live and the lecturer can interact with the audience directly. Despite […]