Email marketing is one of the most powerful tools for businesses to reach their target audience. In today’s digital age, it remains an effective way to build relationships with customers and drive conversions. However, in order for email campaigns to be successful, they must have a well-thought-out strategy behind them. With careful planning and execution, […]
What’s the Buzz in Email Marketing in 2023?
Email marketing is an ever-evolving field, and current trends indicate that businesses are increasingly turning to strategic, data-driven approaches for their campaigns. Right now, that includes incorporating these four trending email marketing elements into strategic decisions: Segmentation Automation Personalization Analytics But what do each of these buzzwords mean? Segmentation involves grouping customers into smaller subsets […]
jWeb Welcomes Ericka Ellis To The Digital Marketing Team
As our presence grows, so does our team! In June, we welcomed another digital marketing team member, Ericka Ellis! Before Ericka came to jWeb, she did local social media marketing for various small businesses such as local coffee, candy, flower bouquets, and art gallery shops. She has also been a background investigator for the government, […]
jWeb Welcomes Sinem Fisunoglu To The Digital Marketing Team
This June, jWeb welcomed the newest member of our digital marketing team, Sinem Fisunoglu! Sinem has over 10 years of experience as a digital marketing and communication professional and before coming to jWeb, had the opportunity to work with a diverse set of clients, ranging from start-ups and mom-and-pop stores to multinational corporations.
8 Reasons A Business Needs Email Marketing
When it comes to keeping clients in the loop on current news and offers from a business, email marketing is a trusted and cost-effective way to generate sales. Customers who already have a connection with a brand make them more likely to take action. Across all industries, the open rate on marketing emails is 19.8%. […]
Everything You Need To Know About 404 Errors
Every time a page loads in a browser, it returns a response code included in the HTTP headers sent to that browser. Most of the time, the user will not see these response codes unless an error occurs. One of the most common of these error codes is the 404-response code. What is a 404- […]
Interface and User Design & It’s Importance
When building a website, you want it to represent your company and brand well. That is why User Interface & User Experience are essential to creating the perfect website. UI and UX Design UI Design is the process of preparing a graphic structure for software or websites. UX design is how that interface will react […]
Reasons To Search in Incognito Mode
Do you ever search for a flight online and see one price, but when you search for it again, the price goes up? Well, that’s because your search queries are being tracked and retargeted to you for more. That’s why sometimes it’s better to search in incognito mode when using Google Chrome. Not sure what […]
Meet Marcie- jWeb’s Newest Digital Marketing Strategist
This May, the jWeb team welcomed the newest Digital Marketing Strategist, Marcie. Marcie is no stranger to the digital marketing world. Before coming to jWeb, she handled all the digital marketing for a non-profit in her previous role. She also ran an e-commerce business that sold organic skincare products and relied on influencers and digital […]
6 Reasons Your Business Needs Call Tracking
Almost everything done on a computer is measurable. But what about interactions that take place off of your computer? Phone calls that take place offline need to be tied to whatever marketing channel produced them, and call tracking ensures you can effectively track that data so you can make better marketing decisions. One of the […]
- 1
- 2
- 3
- …
- 14
- Next Page »