With billions of active users across platforms like Facebook, Instagram, X, and LinkedIn, social media provides businesses with a direct line to their audience. However, to make the most of this opportunity, it’s crucial to have a well-managed social media strategy. At jWeb, we understand the importance of consistent engagement and how it can help […]
5 Digital Marketing Trends to Watch in 2025
As we head into 2025, the trends of digital marketing landscape continues to evolve rapidly. With emerging technologies and changing consumer behaviors, businesses must adapt to stay competitive. At jWeb, we stay ahead of the curve to provide cutting-edge strategies for our clients. In this post, we’re exploring five key digital marketing trends to watch […]
Now You Know: LinkedIn Groups
For businesses, LinkedIn can be a powerful tool. The benefits to joining LinkedIn Groups include: Connecting with people both within and outside of your industry Messaging people you’re not connected to Keeping up with your industry and pick up tips and updates Building awareness and visibility for your company on LinkedIn LinkedIn Group Rules Always […]
Twitter: Your B2C Company’s New Customer Service Desk
You’re out at an electronics store looking for a new computer and having the worst time of your life. The staff is rude, they don’t answer your questions and seem to be pushing products you don’t want on you. You end up leaving without your purchase. Where do you go to complain? The customer service […]
5 Strategies to Help You Beat Writer’s Block
Writer’s block is exactly what it sounds like: a block in your writing. While the exact reason why we get writer’s block is unknown and varies widely from person to person, it’s something every writer experiences at some point. A few causes may include: Anxiety Running out of ideas Depressants such as alcohol Writer’s block […]
What to Do When Tweets Go Wrong: 4 Common Twitter Mistakes
We previously discussed how Twitter can be used as an effective social media strategy. It helps you connect with your community and industry, and keeps your brand fresh through regular updates. However, just like every other form of social media, think before you post. Is what you’re going to say in line with your company’s […]
Navigating Twitter: A Guide to the Basics for B2C Companies
You may think you don’t need social media, preferring “old-school” forms of engagement. Or perhaps you recognize the need, but don’t know how to effectively start and maintain a social media strategy. Twitter is a great way to connect with both current and potential customers and help generate content but only if you know how […]
3 Social Media Basics You’re Probably Overlooking
Social Media: Friend, Foe, or Fad? By now, many businesses have comprehended the urgent need for a social media strategy. The challenge with most, however, is a strategic approach to creative social media management. Just look at the latest round of stats on Social Media Revolution 2014 by author and best-seller Erik Qualman (I strongly urge […]