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Content Marketing 101: Building a Strategy that Works

May 16, 2025 by jweb

Content marketing is one of the most effective ways to attract, engage, and retain customers. A well-executed content strategy can drive traffic, increase conversions, and establish your brand as an authority in your industry.    At jWeb, we understand that every business has unique goals, and we tailor our content strategies to ensure that each […]

Filed Under: Blog, Content Marketing Tagged With: Blogging, blogging strategy, content marketing, content marketing strategy

5 Digital Marketing Trends to Watch in 2025

November 22, 2024 by jweb

5 Digital Marketing Trends to Watch in 2025

As we head into 2025, the trends of digital marketing landscape continues to evolve rapidly. With emerging technologies and changing consumer behaviors, businesses must adapt to stay competitive. At jWeb, we stay ahead of the curve to provide cutting-edge strategies for our clients. In this post, we’re exploring five key digital marketing trends to watch […]

Filed Under: Content Marketing Tagged With: content curation, social media, video

Implementing a Buzzworthy Email Marketing Strategy in 2023

March 17, 2023 by jweb

email marketing notebook concept

Email marketing is one of the most powerful tools for businesses to reach their target audience. In today’s digital age, it remains an effective way to build relationships with customers and drive conversions. However, in order for email campaigns to be successful, they must have a well-thought-out strategy behind them. With careful planning and execution, […]

Filed Under: Blog, Content Marketing Tagged With: analytics, conversions, email marketing

What’s the Buzz in Email Marketing in 2023?

March 17, 2023 by jweb

Sending E-mail from laptop via web application.

Email marketing is an ever-evolving field, and current trends indicate that businesses are increasingly turning to strategic, data-driven approaches for their campaigns. Right now, that includes incorporating these four trending email marketing elements into strategic decisions: Segmentation Automation Personalization Analytics But what do each of these buzzwords mean? Segmentation involves grouping customers into smaller subsets […]

Filed Under: Blog, Content Marketing Tagged With: analytics, conversions, email marketing

8 Reasons A Business Needs Email Marketing

December 15, 2021 by jweb

Email Marketing

When it comes to keeping clients in the loop on current news and offers from a business, email marketing is a trusted and cost-effective way to generate sales. Customers who already have a connection with a brand make them more likely to take action. Across all industries, the open rate on marketing emails is 19.8%. […]

Filed Under: Blog, Content Marketing

Paid Ads Vs. Organic Content – Social Media Marketing

May 19, 2021 by Julia Bambini

Hunting vs. Farming

The perfect balance between organic content and paid advertising is the secret to success in today’s digital world. Organic content, aka farming, nurtures existing relationships with customers; hunting for new clients takes place through continuous prospecting of unknown prospects across social media platforms. Together, these two models of advertising work to win the highest audience […]

Filed Under: Blog, Content Marketing, Social Media

Proper Image Sizes For Social Media In 2021

March 17, 2021 by Julia Bambini

Social Media Pic Sizes Blog

As content creators, there are so many platforms to keep up with and post your client’s content. There’s Facebook, Instagram, and LinkedIn, for starters, and within those platforms, there are multiple image sizes for different parts of a business’s profile or news feed. As videos and visual content come to rule social feeds, it’s important […]

Filed Under: Blog, Content Marketing

How COVID-19 Will Change Our Interactions

April 27, 2020 by Julia Bambini

The impact of the global pandemic, COVID-19, has come to consume all our thoughts, our plans, and our jobs. It has been stressful for many. Now that we have shifted to practicing social distancing, rigorously washing our hands, and interacting with others in new ways, it has us thinking, how will things change once we […]

Filed Under: Blog, Clients, Content Marketing, General, jWeb News, Now You Know, Online Shopping, PPC, SEO, Web Development

COVID-19 Is Not All Doom & Gloom for Some Businesses

March 25, 2020 by Julia Bambini

While we mentioned in the other blog how there are many businesses that are struggling to stay relevant and open during this pandemic, there are some industries that continue to thrive despite the chaos. Up Next: The Pandemic of COVID-19 & Its Effects on Businesses These companies are shifting their thinking in order to appeal […]

Filed Under: Blog, Clients, Content Marketing, General, jWeb News, Online Shopping, PPC, SEO, Social Media

The Pandemic Of COVID-19 & It’s Effects on Businesses

March 24, 2020 by Julia Bambini

Panic and isolation have struck across the world as an incurable virus tears through each town leaving thousands dead and hundreds of thousands sick. Up Next: Meet The New Guy: Tom Beckerle Its effects on the population and businesses are something that is affecting everyone, so it is important to know where it all started […]

Filed Under: Blog, Clients, Content Marketing, General, jWeb News, Online Shopping, PPC, SEO, Web Development

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