For local businesses, appearing in search results when potential customers are looking for products or services nearby is critical. Local SEO (Search Engine Optimization) helps companies rank higher in local searches, making it easier for nearby customers to find them. As search engines prioritize local results, investing in local SEO is more important than ever. […]
Local Search: Newly Revamped Google Maps Amplify Visibility
The latest revamp of Google Maps yields higher potential for local businesses by integrating OpenTable and the popular Uber transportation service to the list of Google Maps capabilities. Inclusions of these sites add a new layer of convenience to users. Perhaps this is a tactical approach in an effort to improve mobile engagement as well as solidify […]