Google Ads can be an incredibly powerful tool for driving traffic and sales, but many businesses make common mistakes that prevent them from getting the best results. At jWeb, we’ve helped countless clients avoid these pitfalls and optimize their Google Ads campaigns for maximum success. Here are five common mistakes businesses make with Google Ads […]
Black Friday: How Can Your Company Benefit from The Shift from Brick-And-Mortar to Online Stores
On Black Friday, we used to stand in lines for hours on end until stores opened their doors. The people would run in, hoping to not get trampled, and fill their carts with discounted items all over the store. A few cat fights would break out over a pair of heels, TVs would get stolen, […]
Now You Know: PPC 101
If you want your business to show up on the top of search engine results without competing for them organically using SEO, begin your search engine marketing strategy with a pay-per-click (PPC) advertising campaign. PPC strategies can help you give your site a competitive boost by quickly generating traffic for your site and raising awareness […]